Ideagroup’s technical innovation at the Aloa meeting

Ideagroup took part in the third edition of the “ALOA meeting: between interactivity, architecture and design”, where it presented the results of the latest research on applied nanotechnology.

The event, which was supervised by architect Arianna Callocchia and organized by the Recreational Association of Registered Architects in Rome (Associazione Ludica Ordine degli Architetti di Roma – ALOA), took place at the Casa dell’Architettura exhibition hall in Rome. This spectacular location hosted professionals from the furnishing industry, who had the opportunity to exchange ideas and discover the latest design trends.

During the meeting Ideagroup and Orsolini used videos and installations to present Fenix Ntm®, an innovative matt laminate with a velvety smooth texture. This brand new high-tech material is fingerprint-proof and easily repairable, as small superficial cracks can be fixed with just the heat of an iron.

This was the perfect occasion to show experts in the field the new direction Ideagroup has taken: the design of innovative materials with a view to offering customers bathroom furniture solutions of unbeatable quality.